Branded “stock” photography builds essential libraries of versatile, evergreen imagery with a consistent voice.
Art Direction
For this shoot, I looked to reportage photography for inspiration. With a simple set where the photographer (and the toddlers) could move freely, we captured distinct, authentic vignettes.
An idea
You don’t always have to build a set or shoot on location. I identified content buckets that could be shot as tight vignettes, alluding to a sense of place. These images were photographed in a kitchen.
Context
Knowing that the assets wouldn’t be seen together, the team used the same set for a range of content including finance, real estate, and organization.
